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Hannah Luxenberg Tono

Hannah Luxenberg Tono

Hannah Luxenberg Tono

Hannah Luxenberg Tono

Producer, TACTIC

Hannah Luxenberg Tono is a multi-award winning director from Oceanside, California. She has received praise for her immersive films in health, education, as well as cinematic narratives. Hannah has been an early pioneer in virtual reality production and has worked as head of virtual reality for several Silicon Valley companies. She currently works as a Producer at TACTIC, managing interactive augmented reality applications including 19 Crimes and Jack Daniel’s AR.

"The future of brand storytelling with augmented reality"

The use of augmented reality for wine branding has seen substantial growth within the past two years. The organisation behind the first augmented reality wine experiences is none other than Tactic. Tactic is an innovation studio situated at the convergence of design and technology. Based in the heart of San Francisco, California, its team of engineers and designers develop unique immersive experiences for augmented reality including the works of 19 Crimes, Jack Daniel’s AR, Rabble, Herbal Essences, and much more. Leading Producer, Hannah Luxenberg is a pioneer in immersive technology – managing the daily workflow of engineers, artists, and clients. Hannah will speak to the technology but will also emphasize the importance of storytelling. Learn how to bring your brand to life through immersive storytelling! Hannah discusses the best ways to obtain user-adoption through new digital technology. This seminar provides a thorough discussion on the rise of the digital revolution, brand emphasis, technology applications for AR, and how to retain users and read data for your application.


Viale del Lavoro 8 – 37135 Verona VR

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